Welcome to

Playson is a leading game developer which supplies cutting-edge innovative content in over 20 regulated jurisdictions and beyond. Our portfolio of over 85 omni-channel casino games are tested and certified for all major European regulated territories including Malta, Italy, Spain, Sweden, UK, Romania, plus many more, and we are constantly expanding our presence across the globe.

We provide a first-class solution for a wide range of highly-respected iGaming operators and aggregators; from engaging math and mechanics within our games, to value-adding promotional features, promotional consultancy and regular in-house network promotions, not to forget rapid-response 24/7 technical support. With our comprehensive turnkey solution, which delivers quality throughout, Playson is perfectly placed to meet the needs of the most ambitious and advanced iGaming businesses.

All of the above would not be possible without our most important asset - our people. Our passion is what drives us to be the creative, agile and fun-loving place to work which Playson is, and our team of dedicated professionals is spread across the globe.


What we are proud of

Playson Features have been developed to meet our partners' needs for increasing engagement and enhancing the experience of their audiences. Our range of promotional mechanics has a proven track record for successful player acquisition, conversion and retention.

Our partners

We work both with your chosen platform provider or by direct integration. Playson can design and build personalized, custom slot games to match your brand and your objectives. Our extensive network of partners and our highly acclaimed portfolio stand proof to our sustainable capacity to meet highest standards of technology, design, support and interoperability.

News and events

Playson, an accomplished iGaming industry supplier, has secured a multi-brand partnership with Premier Gaming to deliver a host of its leading titles to operators under the company’s network.

The large-scale content deal will see Playson seamlessly integrate its Hold and Win portfolio across Premier Gaming’s renowned operator brands in Sweden, with Royal Joker: Hold and Win, Lion Gems: Hold and Win and Luxor Gold: Hold and Win among the games set to go live. 

Licenced in both Malta and Sweden, Premier Gaming is responsible for powering several online casinos across Europe including Pronto Casino, Slothino and Premier Live Casino. Through its partnership with Playson, each brands’ portfolio will be strengthened with globally recognised titles.

This partnership underlines Playson's ability to cater to large operator networks. By delivering engaging titles with sought-after mechanics that hold wide player appeal, Playson continues to solidify its position as a leading force in the European iGaming landscape.

Blanka Homor, Sales Director at Playson, said: “As the company behind some of Europe’s fastest-growing online casino platforms, we are delighted to bring our renowned Hold and Win offering to Premier Gaming players. 

“It’s an honour to continue strengthening our market presence in a mature market like Sweden and we are confident that Premier Gaming’s established reputation, combined with our energetic and stimulating slots, will create a thrilling proposition for slot enthusiasts.”

Mark Zammit, CMO at Premier Gaming, said: “We are always looking to expand our offering with vibrant and exciting slots, providing our players with the best games on the market. 

“With almost five years’ experience in the Swedish market, we know Playson’s gaming portfolio will be a fantastic addition to our operator’s offering and look forward to a fruitful partnership.” 


Sweden new partner

The latest instalment of Playson & FRIENDS was hosted earlier this month in Bulgaria’s capital, Sofia, celebrating the company’s recent achievements in the country with its key operator partners on a memorable evening. 

Playson & FRIENDS is an initiative organised by the provider for its worldwide network of partners, showcasing how the company goes above and beyond to create more success stories for operators worldwide.

Over 60 partners joined the latest gathering, held at the Sense Rooftop Bar on June 7th, with an impressive 90% of attendees taking part in a hotly-contested slots tournament, which saw the lucky winners take home prizes that included a PlayStation and EchoDot Smart Speakers.

With breathtaking views over the city of Sofia, along with exquisite food and cocktails, Playson partners danced the night away in what proved to be another successful Playson & FRIENDS.

Christos Zoulianitis, Director of Market Strategy at Playson said: “Thanks to all our partners who joined us in the beautiful city of Sofia for another incredible evening of Playson & FRIENDS.

“These gatherings are the perfect way to celebrate the success of our partnerships. Together, we want to bring more opportunities of growth for operators, as well as enjoy the relationships we create through memorable initiatives like Playson & FRIENDS.”




networking #playson&friends

At Playson, we believe in the power of collaboration and shared insights to shape the future of the iGaming industry. With this vision, we are excited to introduce the Playson PERSPECTIVES Partners series, a collection of six videos featuring interviews with some of our esteemed partners from across European markets.

The Playson Perspectives Partners series captures the essence of our collaboration with leading iGaming operators and platforms. Filmed during the 2023 Playson & Friends events, these interviews provide a platform for our partners to share their thoughts and experiences in a relaxed yet insightful setting. These events bring together the iGaming community to cultivate #MORE knowledge sharing and idea generation.

Our featured speakers include:

  • Marijana Giba, Head of CRM at Supersport 

  • Milan Djurmez, Head of Online Operations at Admiralbet Serbia 

  • Mirko Kolak, Operational Director at Arena Bet & Casino 

  • Leonardo Sciacca, Casino Campaign Manager at Napoleon Sports & Casino 

  • Nikolas Giannikopoulos, Gaming Comparison Team Manager at Kaizen Gaming 

Throughout the series, we delve into critical topics such as the value of partnership, community benefits, success factors for great products, marketing strategies, and the unique qualities that drive success in the industry.

The first episode focuses on the Value of Partnership, exploring what it means to be true partners in the iGaming world. Our partners share their insights on building strong, collaborative relationships that drive mutual success.

Join us on this journey to gain a deeper understanding of the dynamics that make the iGaming industry thrive. Watch the first episode of the Playson PERSPECTIVES Partners series and stay tuned for more enlightening discussions.

Watch the first episode here: https://youtu.be/ABPag4K1PNU




igaming PlaysonPerspectives

Playson, an accomplished iGaming industry supplier, has bolstered its presence in Italy by partnering with Sportbet to provide the operator with more premium casino games. 

Playson’s Hold and Win titles, such as Lion Gems, Coin Strike and Energy Coins, are now live through Sportbet’s online casino following a direct integration. 

Established in 2009, Sportbet is an operator based in Rome that offers a variety of casino verticals, including bingo, live dealer and table games such as blackjack, poker, baccarat and roulette. 

This latest deal strengthens Playson’s reputation within Italy, one of Europe’s most mature markets, and demonstrates how its content portfolio continues to drive long-term value for operators in the region.

Blanka Homor, Sales Director at Playson, said: “Italy remains a vital region for Playson and we are delighted to directly integrate our revered Hold and Win series with Sportbet.

“We believe that Sportbet’s ambitions align with ours to become a leading player in one of Europe’s most established markets.”

Alessandro Palumbo, Casino Manager at Sportbet, said: “At Sportbet, we pride ourselves on working with the world’s leading iGaming suppliers and this partnership with Playson fits seamlessly into our plans to maintain our focus in becoming Italy’s biggest online casino.

“The array of high-quality slots we offer our Italian players has undoubtedly been boosted by launching Playson’s popular Hold and Win series, which resonates with many across the region.”



Italy Sportbet

Playson, the fast-growing digital entertainment supplier, has signed its inaugural agreement with a Gibraltar-licensed operator after securing a landmark collaboration with BoyleSports.

BoyleSports’ customer base across the UK and Peru will now have access to Playson’s extensive games portfolio, including the latest releases 3 Pots Riches Extra: Hold and Win, Сoin Strike: Hold and Win, Diamonds Power: Hold and Win. 

Founded in 1982, BoyleSports has enjoyed consistent growth in recent years and is among the top 15 betting and gaming brands in the UK.  Additionally, BoyleSports operates in Peru following the acquisition of Timberazo.com in 2023. Playson will also support Timberazo through the delivery of its games in the Peruvian market. 

The partnership with BoyleSports marks Playson’s first commercial tie-up since it was granted a B2B license by the Gibraltar Licensing Authority. The company has strong ambitions to work alongside a greater number of Gibraltar-licensed operators to broaden the reach of the iconic Playson experience.

Paul McInnes, Sales Manager at Playson, said: “We are thrilled to have signed up with BoyleSports as our first Gibraltar-based operator partner.

“I have known the team at BoyleSports for a long time and am confident they are the best choice for mutual commitment and marked growth as they have performed consistently in these key areas for many years.”

Steve Payne, Gaming Director of BoyleSports, commented: “Playson’s variety of engaging slots will undoubtedly resonate across all our markets, and we look forward to a strong relationship moving forward.

Their revered reputation precedes them as a provider of high-quality games, and I am sure our players in the UK, Ireland, and Peru will immerse themselves in Playson’s offering.”




new partner BoyleSports Gibraltar

Playson, an accomplished iGaming industry supplier, has continued its growth path in Spain by launching with one of the country’s leading betting and igaming brands, Luckia Gaming Group.

Following an integration via Games Global’s aggregation platform, Playson’s Hold and Win portfolio is now live with the operator group’s online casino, including popular hits Royal Coins 2, Diamonds Power and Fire Coins. The launch provides Luckia with more content and choice for its players, which is set to drive further business growth for its online offering.

Luckia Gaming Group was founded in 1980 and is one of the leading entertainment companies in Spain. The operator, which runs both land-based and online operations, is also live in Portugal, Colombia, Mexico and Cameroon. 

The agreement demonstrates Playson’s ability to adapt and grow to meet changing trends and appeal to audiences worldwide by developing games that highly resonate with all player preferences.

Paul McInnes, Sales Manager at Playson, said: “We are delighted to provide Luckia with Playson's premium slot content in the Spanish market through Games Global and this significant milestone represents Playson's expansion into other regulated markets such as Portugal and the UK, where our strategy is to increase our presence and for which our games portfolio is ideally suited.”

Eloy Fernandez, Head of Product at Luckia, said: “We are so pleased to launch Playson’s award-winning titles and inject even more excitement into our offering. Our players come to us for an enjoyable, well-rounded experience and we know the studio’s omnichannel titles will be a huge hit.

“After analysing player tastes and preferences in detail, we look forward to seeing how much they love these new additions.”



new partner Spain Luckia

Playson, the fast-growing digital entertainment supplier, provides an electrifying experience in Thunder Coins: Hold and Win, showcasing the signature Thunder Coins feature.

Players are treated to a classic 3x3 grid as a feast of fruit symbols occupy the reels, accompanied by a fierce bolt of lightning striking through the golden coins which act as the Thunder Bonus symbols. Advanced graphics and gripping sound effects add even more thrill to each spin.

Triggered by the appearance of the Thunder Bonus symbol, the Thunder Coins feature accumulates the values of all other Bonus symbols to add them to a total win of a spin. Players will be able to benefit from the stand-out feature in both the main gameplay and Bonus Game.

The classic Bonus Game is triggered when there is at least one Bonus symbol on each reel. Only Bonus and Thunder symbols land on the reels during the Bonus Game, with the latter landing solely on reel two and remaining sticky throughout.

Four jackpots during the Bonus Game bring an extra dimension, with the random appearance of red, green, blue and purple lightning coins triggering jackpots rising as high as x1000.

Bonus symbols landing during the main game also present the chance of triggering the Pile of Gold feature, which fast tracks access to the Bonus Game by granting additional Bonus and Thunder symbols.

Thunder Coins: Hold and Win illustrates Playson’s commitment to continuously implementing stimulating new features whilst paying testament to popular mechanics that have proven a clear success with players.

Tamas Kusztos, CCO at Playson, said: “Thunder Coins: Hold and Win is a thrilling addition to our slot portfolio, showcasing our ever-popular Hold and Win mechanic and an array of engaging new features.

“The classic feel to the game combined with crisp graphics, immersive bonus rounds and an exciting new Thunder Coins feature presents a complete package and we are eager to see the response from players.”   


new release Hold and Win coins

We are thrilled to announce that the hard work and dedication of our incredible team have been recognized at the CasinoBeats Game Developer Awards 2024! 

At last night's prestigious ceremony, we were honored to take home the Best Game Studio in Development Countries award. This accolade acknowledges teams that push the boundaries of slot game development, and we are proud to be among such innovative and talented peers. You can find the rookies of the year from Slot Catalogue for many nominations here https://slotcatalog.com/en/read/awards/game-developer-awards-2024 to see how tense was teh competition. 

The award marks the culmination of another successful CasinoBeats Summit, and we couldn't be more delighted to celebrate this achievement. The event was a fantastic opportunity to connect with industry friends and showcase our latest advancements in game development.

As we revel in this victory, we remain committed to our mission of delivering entertainment to the lives of the busy world. Our team is already hard at work on new projects, and we look forward to bringing you #more captivating games in the weeks and months to come! 


awards CasinoBeats

We are proud to announce that Playson has been shortlisted for the BEST ONLINE CASINO PROVIDER IN THE NORDICS 2024 category at The Baltic & Scandinavian Gaming Awards 2024.

This recognition highlights our team's unwavering dedication and innovative approach to delivering exceptional gaming experiences. At Playson, we continually strive to push the boundaries of what is possible in the iGaming industry, ensuring our products not only meet but exceed the expectations of our partners and players.

We extend our heartfelt thanks to our partners and players. Your continuous support and feedback drive us to reach new heights. It is your engagement and trust that enable us to innovate and excel in the competitive world of online gaming.

Stay tuned for more updates and join us in celebrating this milestone!

Thank you for being part of the Playson journey.


Contact information

Drop by or drop us a line to discover the benefits of being a Playson partner. We will gladly respond to your request in the shortest time possible.

12 Tigne Place, Office M4

Tigne Street, Sliema, SLM 3173


VAT No: MT 218 654 09 / Company Reg: C 60492

T: +356 272 016 70