Rebranding is never just a visual refresh — it's a statement of evolution.
Oleg Profatylo, Head of Marketing at Playson, sees our brand as an extension of our product and culture, and executes all activities from this perspective.
As we scale, refine our vision, and push boundaries across technology and content, it was only natural to ensure our brand reflects #MORE the quality, passion and precision we’re known for.
Thank you to iGaming Expert for hosting us in this insightful roundtable on rebranding in iGaming.
Explore our full take on distinctiveness, trust, and competitive branding here: https://igamingexpert.com/features/roundtable-the-art-of-the-rebrand/
.jpg)
