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14 Nov 2023

Playson ’Gambling is fun, but..’ campaign for Safer Gambling Week 2023

Corporate
Playson is marking Safer Gambling Week 2023 with a five-day campaign highlighting how safe gaming should fit into the rich tapestry of a bettor’s life.

‘Gambling is fun, BUT’ is an evocative social media series reminding players that gambling should be enjoyed in moderation to avoid missing the fun waiting beyond their screens. 

From embarking on outdoors adventures, keeping fit and being present for important milestones, Playson’s initiative outlines other fun moments aside from spinning the reels. 

The posts also point to organisations globally that help with problem behaviours, as well as the tools widely available that help players in setting loss limits and self-excluding.

Playson CEO Alex Ivshin shared how he gets his priorities right while gaming, so he can enjoy his hobby in a healthy way.

Playson’s brand vision is to provide a fun, enjoyable gaming experience for its players. We stand for building trust and our players look to us to offer a safe environment.  As a casino player myself, I enjoy the satisfaction and rewards that can come from playing slots, but I always ensure the balance is right. There are so many other ways to have fun in life – with our partners, our children, grabbing a coffee or getting outside in nature.
This is why our ‘Gambling is fun, BUT’ campaign has launched for Safer Gambling Week, to show how enjoying Playson’s slots in a sustainable way keeps gaming entertaining.

Alex Ivshin  CEO
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